Entries in videogame trailers (1)



dead island trailerEarlier last year a game trailer for a little known zombie killer “Dead Island” skyrocketed the game into the stratosphere (trailer is part of my top 5 below). It was a true creative success in that it not only grabbed the attention of the video game market, but entered the general consciousness as well.

This is just one of a new breed of game trailer. Over the last 10 years there has been a big shift in the importance put on them (as there should be) to the point where video game production companies are outsourcing their trailers to creative agencies or trailer houses such as...

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